24 - 25 January 2019
ExCeL London, Hall S4

Cornerstones' success story

Cornerstones is the fastest growing primary curriculum provider in the UK, with over 1,200 schools, 300,000 children and 20,000 teachers learning through the Cornerstones Curriculum.

The company has been built by a team of teachers, head teachers and advisers who all share a huge passion for education that inspires both teachers and students. The Cornerstones Curriculum is built on years of experience and a four-stage teaching and learning philosophy: Engage, Develop, Innovate, Express.

The founders had attended the Education Show when they were still teachers and the challenge they faced upon launching the company was whether they could switch roles and sell to teachers.

"We all knew the Education Show from when we were teachers, so it was the obvious and also the best place to launch Cornerstones. Right from the start we had a fantastic response and the business has grown very quickly thanks in large part to the Education Show. We attend every year and always come away with new opportunities" 

Graham Bell, Schools Director, Cornerstones

Cornerstones success story Education Show

Objective:

Cornerstones now wants to find a platform to successfully promote their new product and brand and test it with teachers, receive feedback and build sales opportunities.

The Education Show solution:

  • Engage with teachers and involve them with the product
  • Utilise the show to build brand awareness and a sales pipeline
  • Build on the initial success by attending the show each year 

Results achieved:

  • Immediate sales with strong future prospects
  • New contacts that opened international market opportunities such as Hong Kong
  • Increased presence at the Education Show

View Cornerstone's story in PDF

 

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